Alivet

Alivet is building one of Mexico’s leading veterinary ecosystems, bringing together high-quality hospitals through shared infrastructure, knowledge, and standards, while preserving the character each hospital has built within its community. At the heart of this ecosystem are the people behind each hospital: the teams, doctors, and communities that shape how care is experienced.

We developed the brand architecture and visual identity as a flexible system that extends from Alivet into every hospital that joins it. An editorial approach and a clear typographic language create a cohesive identity across the group, while leaving room for each hospital to retain its own character. Brand applications and integration guidelines define how the system is carried through each hospital as Alivet continues to grow.